Graphic Design

While Crayola makes 120 colors of crayons, scientists estimate there are 10 million shades of color. Among this brilliant spectrum of hues and shades, one family stands out: the versatile palette of pastels. And if you’re looking to add a new dimension of flair and style to your designs, using pastels can be the key. […]

Graphic design has always been a cutting edge industry. That said, there is as much psychology involved in the subject matter as there is technology. It’s all about creating something that is capable of catching the attention of passersby. This has always been important but in today’s world, it becomes even more so. As more

When trying to determine the difference between dominant and recessive colors, the most important thing to remember is that dominant colors always stand out. A dominant color creates a single point of focus on a photograph, poster, or sign. It is essentially the spot that your eyes are drawn to. Recessive colors on the other

If you’re wondering what hue, value and chroma means and how you work with these three aspects of color, this post will answer all your questions. But first, we need to take a look at why color is so important to us. Color can make all the difference in the world when it comes to

Everyone knows the primary colors of red, yellow, and blue, as well as the colors you can make with them, such as orange, green, and purple. Most people also know more interesting or unusual colors like forest green, indigo, burnt orange, or fuchsia. But there are thousands of possibilities, some of which have weird, funny,

Additive colors In color theory we have different ways to mix colors called additive and subtractive color mixing. Additive colors are created with light and are called such because the more color you add, the lighter the appearance. When the three primary additive colors are combined in full saturation, white is created. Typically, additive colors

Color is such an important part of life that we often forget to properly appreciate it. When we look at a beautiful sunset, it’s nature that receives the credit. When we hesitantly approach alluring people to introduce ourselves, we usually attribute their look solely to the person’s physical form. Any given life will have countless

If you are beginning to understand color theory, you may have come across some colors described as “high key,” “low key,” or even “mid key.” Having an understanding of these types of colors is essential if you’re an artist or designer. Even if you aren’t, though, understanding these types of colors can further your understanding

When you want to stand out with your artwork, design, clothes, or even your interior decorating, bright colors are a sure way to go. They tend to be loud, so to speak, but rather than turn some people away due to the intensity, you can utilize them in proper ways to draw the right kind

What’s the secret to putting your product in the best light when creating promotional images and packaging? Savvy marketers and photographers know that some background colors make products look more compelling. Learning the art of how to use the right backdrop colors on product packaging and promo materials makes the task of making the sale